Its finally official, the company once known as 82ASK is has re-branded themselves to Texperts! You may have heard the rumors and assumptions of this switch and the reason for delay was worth it when seeing their new site showcasing their fresh brand identity in which they’ve invested a significant amount of money. They’ve taken on a “route 66″ look and feel with their logo and new 66000 shortcode which is extremely attractive and will resonate well with their users.

The Texpert belief of “mobile find” is truly an interesting alternative to the much talked about “mobile search” market right now. This is a service that will be adopted quickly in the US as SMS (texting) is more commonly used than the mobile web. Sending a text message is much easier when considering the general consumer and Texperts will provide you with answers to your question not results which you then need to dive into. They can answer anything from train times, restaurant recommendations to sports scores. They are offering up a unique life support line via the mobile handset.

I personally can’t wait for this service to be available in the US. Would you find yourself contacting the Texperts? Please do visit their site and learn more about their product as it is truly a great service. Check out their new site and even see if you have what it takes to be a Texpert!

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This entry was posted on Tuesday, August 14th, 2007 at 1:00 pm and is filed under Mobile. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.